Coppelia is a Jakarta-based shoe label commenced by three sisters in 2010. Since then, Coppelia has been delivering comfortable and stylish fashion to the street. Not merely focusing on functionality, the brand promotes youthfulness and positive attitude in this ever-changing world. Over the years, the products offered have extended from only flat shoes, to other product line such as sandals, flatforms, heels and boots. Similarly, Coppelia has grown extensively from only utilizing social media as a sales platform, to having several outlets both online and in-store.